Voyage
Commercial Studio
noun
a long journey involving travel by sea or in space
Voyage is created through showing the journey through the creative process. it encourages travel to new creative areas through vibrant colors, free open spaces, and organic, free-flowing cubicles and offices. Users should feel free to journey to station to station and collaborate on their design ideas. the lighting and designs on the floor of the space will lead users and customers through the journey of advertising. I would incorporate screens at different stations throughout the space to see how the project is growing, changing, and traveling from one thing to another. I would incorporate destinations as the theme for each area of the agency. for example, account directors would be created around Mexico. The media department would be created around Greece. each representing voyaging from one area to another, and each being their own individual entity, but also apart of the greater picture.